My Masseur at underU4men

underU4men is pleased to announced new Swedish massage services by licensed masseur Frank Kaufman (LMT#16265) at our mezzanine level of our flagship Portland store alongside our renown “My Barber” brand.

Swedish massage therapy is the modality that comes to mind when most people think about massage. As the best-known type of bodywork performed today, one of the primary goals of the Swedish massage technique is to relax the entire body. This is accomplished by rubbing the muscles with long gliding strokes in the direction of blood returning to the heart. But Swedish massage therapy goes beyond relaxation. Swedish massage is exceptionally beneficial for increasing the level of oxygen in the blood, decreasing muscle toxins, improving circulation and flexibility while easing tension.

We also use the best professional products available from Biotone® and EarthLite®. These hypoallergenic and fragrance free oils and gels will give your smooth and nourished with no greasy residue thanks to ingredients like Vitamin A, C, E, Apricot, Grape Seed and Coconut Oils. The EarthLite Nut Free massage oil provides an allergy-free alternative to traditional oils.

Treat yourself and make an appointment today with Frank HERE

Give a gift you’ll both enjoy

Valentine’s is around the corner and we have a full selection of gifts for your perfect man this season. Here are some of our favorites.

1. Underwear, duh: it’s the life and soul of our brand, and with over 40 brands to chose from, how could you go wrong? Wether you want to give him a comfortable pair of SAXX made from soft modal, or get a little bit more exotic with a pair of Gregg Homme. Here’s a gift he won’t return.

 

2. Sauvage Swim Trunks: here’s a gift we think would go great with a vacation package– but regardless of– best odds are that he needs a swimwear upgrade. 2018 styles are in and they are FRESH.

 

3. Anthony Skincare: our sister store’s tagline says it all. Let the years pass him by with Anthony’s lineup of high performance anti-aging skincare. Keep him looking young. Shop all of our lines at Apothecary4men.com

 

4. A Pair of Sunnies: whether it’s summer or not, the facts are that you still need to protect your eyes from the sun’s harmful UV rays. Keep those dreamy eyes of his protected (and have him looking cool) with a pair of our Shwood Sunglasses; made in our home state of Oregon!

 

5. Cologne: this gift is a classic that’ll never fail. We carry some amazing Italian fragrances from Proraso that evoke a very masculine scent, as well as new solid colognes (bet you didn’t know they existed!) from Beardbrand and Fulton & Roark. You can see all of our options HERE

 

6. Pick him up a Valentine’s card: and a candle… nothing says “cute overload” like this combo. BTW you have to swing by the store to check out some of these cards… can’t post them online! 😝

 

7. Get Kinky: just get him a jock strap. That is all. xoxo

Brand Highlight: Portland’s Jack Adams

JACK ADAMS – DEFINED BY THE MAN WHO WEARS IT.

Founded in 2010 in Portland, Oregon– our very own hometown– Jack Adams is an underwear and activewear brand that’s defined by the man who wears it. They appeal to the athletic man with a masculine style – and a strong sense of style at that! They are one of the few brands that clearly acknowledge the confidence that can come from a fashionable, maybe even sexy pair of underwear. That’s why the quintessential Jack Adams man is self-assured, comfortable in his own skin, and even more comfortable in Jack Adams style.
Ask any devoutly athletic man what they look for in terms of underwear and athletic apparel, and they’ll more often than not claim the function and fashion need to go hand-in-hand for them. This is the exact mindset that comes into play with Jack Adams’ various products. Whether you wear them to the gym or during a typical off-day, our underwear is all about living the active lifestyle.
Peruse Jack Adams’ line-up of underwear in our Downtown Portland and Capitol Hill Seattle stores and you’ll always find something that toes the line between fitness function and modern fashion. Their briefs have a distinct sense of style with contrasting seams and color blocking, some of them even built with features to give your rear, package, or both a lift. The trunks, designed with a contemporary square-cut, also follow this aesthetic.
Like any athletic brand worth their salt, Jack Adams’ also designs more full-coverage trunk styles that run as low as you’re knees. But unlike other brands, Jack Adams also throws thongs and jockstraps into the mix. Jockstraps, originally being an active underwear choice, are especially welcome from this brand.
We love it when you shop local and support us, so naturally, we’re excited to support local brands like Jack Adams.
Happy Holidays,
underU4men

Movember Begins!

STOP MEN FROM DRYING TOO YOUNG: Men are facing a health crisis that isn’t being talked about. They are dying too young, before their time. We’re taking action and we need your help supporting the Movember Foundation.

GROW A MUSTACHE: Doing Movember means raising funds for men’s health. And growing a mustache is your chance to do just that. Start clean shaven, grow throughout the month, and get some serious funds behind the men who need it most.

MOVE: Men and women alike can embrace the sweaty Mo this Movember by being active. It’s what we like to call Move. Set a distance goal at the start of the month, and walk, run, cycle, swim or row your way to achieving it. You can raise much needed funds for men’s health while you’re at it.

USE MUSTACHE WAX OR BEARD OILS: While you’re showing off your whiskers and supporting prostate cancer awareness, you need too keep your beard or mustache looking healthy. Here are our top picks for keeping you looking stylin’ and smelling fresh by our sister store Apothecary4Men:

 

Beardbrand Beard Wash & Conditioners: The wash has a very gentle lather that is soft enough for your face and tough enough to handle curly, coarse beard hairs.

 

Man’s Face Stuff Mustache Wax: Keeps your mustache healthy and allows you to style it however you want– made in our hometown of Portland, Oregon!

 

Proraso Beard Balms: Formulated to ease discomfort, itch and irritation associated with the first few weeks of new beard growth; softens and soothes beard hair as it grows.

and for when you’re ready to take it off….

 

Rockwell Razors: This collection of high-quality, affordable razors will give you the close shave you deserve after all of your support!

and for when you’re ready to leave the house…

 

SAXX Movember Underwear: For every pair sold, we’ll donate $2 to men’s health research. With signature fabrics and technologies designed for comfort and motion – SAXX has been supporting guys in overcoming challenges since the get-go. This fall, we’re proud to join forces with The Movember Foundation to take that support even further.

Happy Movember!

-underU4men

Celebrating 10 years!

On 10/10/17 we celebrated our 10th anniversary party at our Portland flagship store. We hosted over 300 people with music, drinks, food and a full fledged men’s underwear fashion show featuring 2(x)ist, SAXX, Armani, Versace, Nasty Pig, Gregg Homme, Speedo, and more.

Landon was our first ever transgender male model to do a runway fashion show (also modeled at Portland Pride) — we are proud to support the trans community!

We also like to support and give back to our community. We had an Our House of Portland board member in the room and shocked him with thousands of dollars worth of socks donated to their Todd’s corner!

The models behind the scenes as they go out to surprise Our House with the donated socks!

More party pics!

Gay Softball World Series 2017 – Kickoff Pool Party!

underU4men was a proud sponsor of the Gay Softball World Series 2017 in our hometown of Portland, Oregon!

We kicked off the week with a fabulous pool party at the Jantzen Beach Red Lion.

Players from all over the country– 4,000 to be exact– flew into Portland for this tournament. May the odds be ever in your favor!

Poison Waters hosted our swimwear show!

Softball players show off their swimwear: Sauvage and Pistol Pete

We thank Andrew Christian!

Underwear designer Andrew Christian– as part of his book tour– visited our Seattle and Portland stores last weekend. We had book signing events and after parties at R Place in Seattle and Stag PDX in Portland.

Described as his “passion project”, “Sex=Power=Freedom” tows the line of scandalous on each one of the 200 black and white glossed pages. The book consists of images that showcase the Andrew Christian models explicitly engaged with one another. The book is sexy, but topical: Christian’s commentary on today’s political climate.

“A person’s openness to their sexuality directly relates to their emotional freedom,” says Christian, who knew the importance of the book following the outcome of the November election, “furthermore, society’s acceptance of the LGBT community constitutes our political freedom.”

Freedom is a key point to the book. It features imagery and phrases that unblushingly push for LGBT equality around the world. “Sex=Power=Freedom” is an in-your-face defender of gay rights and gay sex.

Check out some images from the event:

Candid Photo: boys wear their AC backpacks at Stag PDX

Book signing at our Capitol Hill store with fans.

Book signing with Arad at R Place in Seattle.

Andrew Christian Visits the PNW

The hottest new item by fashion designer Andrew Christian isn’t a pair of latex underwear — it’s a three pound, reflective silver coffee table book. Now, the provocateur-turned-author is stopping by Seattle and Portland to promote “Sex=Power=Freedom” and dance the night away.

Described as his “passion project”, “Sex=Power=Freedom” tows the line of scandalous on each one of the 200 black and white glossed pages. The book consists of images that showcase the Andrew Christian models explicitly engaged with one another. The book is sexy, but topical: Christian’s commentary on today’s political climate.

“A person’s openness to their sexuality directly relates to their emotional freedom,” says Christian, who knew the importance of the book following the outcome of the November election, “furthermore, society’s acceptance of the LGBT community constitutes our political freedom.”

Freedom is a key point to the book. It features imagery and phrases that unblushingly push for LGBT equality around the world. “Sex=Power=Freedom” is an in-your-face defender of gay rights and gay sex.

“My artistic vision for the book was to show all facets of sexuality without any judgement or morality,” says Christian, “I don’t consider anything to go too far.” The controversy in “Sex=Power=Freedom” goes past the soft-core pornographic imagery. It discusses religion, addiction, immigration, and of course, Donald Trump.

Perhaps the quote on the first page of “Sex=Power=Freedom” describes it best: “This book is about sex. Sex is power, it’s emotion, it’s creation, it’s personal expression, and most of all it’s political freedom.”

The book includes one of Christian’s models, Arad Winwin, an Iranian immigrant who escaped his home country for freedom in America.

“People are unaware what it is like for those who have to live in countries where people are denied every type of freedom,” says Arad, “this book lets me tell my story and bring awareness to the struggle of those who have been imprisoned, tortured, or killed simply because they were LGBT.”

Through the United Nations refugee program, Arad immigrated to America where he quickly become one of Andrew Christian’s most popular models.

“If Trump’s extreme vetting had been in place during the last eight years, Arad would surely be dead today,” says Christian, “I want ‘Sex=Power=Freedom’ to raise awareness for the plight of those who live in hostile, oppressive countries and to help make Americans understand that people from the Middle East are just like us. They want to live in peace and freedom, and many good people like Arad look to the United States for assistance.”

Now, Arad and Christian are traveling in style. On Thursday, March 30th Christian will be hosting a book signing in Seattle at the underU4Men store in Capitol Hill. The signing will take place from 5:30-7PM and will be followed by an after party at R Place starting at 9PM. RSVP HERE

The following day, Friday March 31st, the two will be signing books at underU4Men in Portland on SW Washington Street from 7:30-9PM. You can see them again at the after party at Stag PDX at 9PM. RSVP HERE

The events are free to attend and are open to the public. “Sex=Power=Freedom” is on sale at underU4men stores in both Seattle and Portland. Silver and limited edition gold copies of the book will be available throughout the weekend.

Valentines Gifts

Valentines is the perfect day to snuggle up to him in his favorite pair of undies– but there’s also a number of other great gift ideas for him too! Here are our favorite pics.

 

The Perfect Shave Kit.anthony perfect shave kit underu4men apothecary4men

Keep him looking fresh with our four-piece set of shaving essentials for a clean, close shave eliminates the bumps, burns, and irritation associated with shaving.

Available at our online store Apothecary4men.com

 

 

 

 

Saxx Underwearsaxx underwear underu4men

Our best selling brand. Saxx’s collection of soft, modal undies with a proprietary pouch will keep him looking good and comfy around the house and on the go.

 

 

 

 

italian underwear versace armani underu4menEverything Italian

Why spend tons of money on a trip to Italy when you can bring Italy home? Pick out some Versace Swimwear, Armani boxer briefs or spice things up with Diesel. Oh and don’t forget the Marvis toothpaste for a minty-fresh  breath.

Gifts for Him

We pride ourselves on offering the best of multiple worlds. Wether it’s underwear, swimwear, gymwear, apothecary or accessories, our curated categories boast products that make the perfect gift for him. Here are some of our favorites this season.

 

Saxx Vibe 3 Packsaxx-vibe-3-pack-underu4men
Our best selling brand an a unique offering by Saxx. Driven by fashion, Vibe uses prints, patterns and stripes to keep up with the latest trends and season colours. The viscose material will keep you cool and comfortable everyday of the week. Plus its patented pouch technology will make sure everything stays in its place.

 

Proraso Gift Setproraso-italian-mens-shaving-gift-sets-apothecary4men-13

Proraso’s “Vintage Tin” collection was designed as a tribute to the history of the brand, and its
first ever product: pre and after shave cream created in 1948. The illustration of “Gino” dates to 1956 and was the first Proraso advertisement, followed in 1961 by “Toccasana” and “Prima e
Dopo” in 1962. This set contains the company’s refreshing classic formulas for pre-shave, cream, and balm. Available at our online store apothecary4men.com

 

Under Armour Base Layer under-armour-20-base-layer

A gift to keep him warm this holiday, on the field, the slopes, or as he bikes to work. This design is fitted to the skin without the squeeze, and it’s soft, brushed negative grid interior traps hot air, providing superior warmth. Under Armor’s Moisture Transport System wicks sweat away from the body and Anti-Odor technology prevents the growth of odor causing microbes.